Monday, February 09, 2009

Taking Snowboarding to a New Level...




I first heard about MTNOPS while talking with Paul Maravetz co-founder of Rome SDS, he mentioned that a lot of the guys around the office at Rome have been talking about them and were excited about their launch at SIA. They have a great online community with their "Riding Journal" users. One the first products that they launched was their weather proof riding journal. A collaboration with Rite in the Rain, the ALL-WEATHER RIDING JOURNAL is inspired by aviation and divers log books, to track the days you ride during the season. Everything from weather, to who you ride with, conditions, location and highlights are covered. In addition, the book features a "to work on section' to track your personal progression. And now with the use of iPhones and crackberry's, they also have a digital version of the journal so you can upload your day as it happens. Depending on how old you are and your level of "in the know", you might be wondering what the hell? But, you should check it out.


At SIA they were also launching their first products, 3 snowboards, down jackets, hoodies, knit hats...all MADE IN THE USA, another key point of differentiation for these guys. We all talk about getting more "local", and these guys are making it happen.
MTNOPS, Live Snowboarding every time you log in.

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